How to Break Into Ghostwriting (Session)

Looking to diversify your writing portfolio with a new income source? Learn how to parlay content marketing, journalism and leadership writing into ghostwriting books, and how to make your body of work shine in order to get your first ghostwriting opportunity.

This is a recording of a session originally presented at ASJA’s 2022 Fall Conference.

Dan Gerstein is the founder and CEO of Gotham Ghostwriters, America’s premier ghostwriting agency, and a nationally recognized political analyst. A native of Connecticut, Gerstein spent more than a decade as a speechwriter and communications strategist for Senator Joe Lieberman (D-CT) and served as a senior advisor on Lieberman’s vice-presidential and presidential campaigns. He went on to become a political consultant and commentator in New York, writing frequently for the Wall Street Journal, Politico, and the New York Post and appearing on Fox News, CNN, and MSNBC. Today Gerstein, 55, spends his time helping CEOs and tech geniuses birth their books, rooting for his beloved Boston Red Sox and Celtics, and taking orders from his boss baby Ella.

Nancy Peske is a ghostwriter, developmental editor, and book publishing consultant and strategist whose clients’ books have been New York Times bestsellers, award-winners, and evergreen sellers. The coauthor of the Cinematherapy series, which USA Today dubbed “a cultural phenomenon,” and the parenting book Raising a Sensory Smart Child, which has sold over 350,000 copies, Nancy specializes in the categories of wellness, self-help, psychology, spirituality, and inspirational memoir and has worked with authors such as Christiane Northrup, Marianne Williamson, John Gray, and Dean Ornish. Nancy lives in Milwaukee, Wisconsin, with her family, and enjoys lake swimming, gardening, and watching movies.